B2B Lead Generation
An alternative to purchasing Data, Koju Media can offer a Lead Generation service for which we take care of all the data, emails and just send through a completed lead form, either by email or straight into your CRM!
Is Email Lead Generation an option for you?
Email is still a primary lead source for most businesses and it is only getting bigger in its potential. Traditional email campaigns are sold on a cost per ‘000 basis and thus results and CPL’s will fluctuate. Koju media can offer a cost per lead model, which will guarantee you the leads you want, when you want them, at the agreed rate.
For more Info on Lead Generation - Leave your details and we come back to you
Your information will only be used for the purpose of communicating with Koju Media. It will not be sold, shared or added to any marketing lists
Cost per lead is not suitable for everyone, if you sell Cars great, if you sell bars of soap, then a cost per ‘000 will work in your favour!
Use Lead Gen if;
- High Value product/services
- Broad target market
- Have at least 3k budget for a test or
- Can commit to a 3 month test
Stick to cost per ‘000 if;
- Low value product/services
- Niche target market
- Small budget
Leads start at £35!*
How is the price of a lead calculated
If you have a target market that requires multiple restrictions, this will impact the potential audience we can reach.
Smaller Audience = Increased CPL
Landing Page Qualification
The number of questions/restrictions you put on your landing page will cause interested people to drop out before submitting their details
More questions on your landing page = Increased CPL
Our data is optimised for marketing, ensuring the best ROI for your campaigns
Why Use Koju?
Professional email and landing page design
- We will design from scratch or use/optimise existing email creative that you have, to produce the highest level of interest and response
- The landing page can be standard/bespoke to your needs to collect the data you want
Tweak and optimise email for best response
- All emails are Tested against Spam filters and browser compatibility to ensure mobile readiness
- Campaigns will be tweaked by size, location, type of business, contact, recipient action to ensure best response
- Subtle differences in creative can improve response by 300%
Access your own reporting suite
- Full online live reporting
- See as much detail on the campaign as you like
95% + delivery rates
0.5%- 2% click rateRecipients either click into your website or complete landing page
DataClickers data provided to follow up if required (additional charge applicable)
Clicker data is 4 times more likely to convert than cold data
ScheduleRe - engage
Why Use Koju?
We have all the data!
- We have access to over 1 million opted in email addresses, the largest B2B database available
- 25% more decision maker contacts than the nearest competitor
- Our data is optimised for Marketing and not based on credit files or contacts
- 2m updates per year; 160,000 per month, no business data gets updated faster
- Low email bounce rates (>1%) and high opens (8-25%) and clicks (1-2% average)